Bill DeMar, CFP®

Bill DeMar, CFP®


What's your why?

"Life is a gift. It presents an opportunity to experience something new everyday, but nothing in life is of any value if you can’t share it with other people. I am passionate about having a deep and positive impact on the people I care about; including clients, advisors, friends, and family."


Since 2002, William (Bill) DeMar has worked with families that have built their wealth as real estate entrepreneurs, mid-sized business owners, and entrepreneurial-minded executives. His desire to build something that would have a more meaningful impact on the lives of his clients and the wealth management industry, drove him to the RIA community where he became one of the founding members of Enso Wealth Management – a transformative wealth management firm rooted in abundance, self-awareness and independence. As part of the evolution of Enso, Bill and his partners have worked to build a firm that works in the best interests of their clients, provides a platform for financial advisors in their pursuit of independence, and a better experience for them and their clients.

Bill helps his clients seek fulfillment by giving them the time and peace of mind to be present in their lives while still being successful entrepreneurs, supportive spouses, engaged parents, and community builders.

Bill and his team serve as guides to the clients they attract; assisting them as they navigate their journey of life. They aim to provide support and sound advice so that the people they work with can achieve what they desire by making decisions with their wealth that lead to a more fulfilling life. Bill and his team love to inspire, and draw inspiration from, successful people that never want to stop growing.

Outside of the office, Bill is an avid cook, enjoys wine, the outdoors, hunting, fishing, and any athletic endeavor. He currently coaches youth rugby, basketball, and baseball in the Lamorinda Community. He finds joy in sharing in the success of his clients and spending time with his wife and two boys.


1. a feeling of happiness because you are doing what you intended to do in life

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